The game was:

1. complex to learn

1

2

3

4

5

simple to learn

2. difficult to operate

1

2

3

4

5

simple to operate

3. too fast

1

2

3

4

5

too slow

Creating and purchasing an advertisement was:

4. easy

1

2

3

4

5

complicated

Hiring employees was:

5. easy

1

2

3

4

5

complicated

Setting and changing prices was:

6. easy

1

2

3

4

5

complicated

Finding suppliers and purchasing inventory was:

7. easy

1

2

3

4

5

complicated

Getting information on Dollar Bay's population and their demands for products was:

8. easy

1

2

3

4

5

complicated

Finding and purchasing discount goods from the warehouse was:

9. easy

1

2

3

4

5

complicated

Finding and using the banker to get a loan was

10. easy

1

2

3

4

5

complicated

The Dollar Bay Casino was

11. fun and engaging

1

2

3

4

5

a waste of time

The game had

12. too many products

1

2

3

4

5

too few products

The customers in the game

13. seemed to act reasonably

1

2

3

4

5

seemed to act irrationally

The other agents (beat cop, fire inspector, etc.) were

14. fun and engaging

1

2

3

4

5

a waste of time

I was:

15. able to keep track of my income and expenses

1

2

3

4

5

unable to keep track of my income and expenses

16. able to keep track of my inventory

1

2

3

4

5

unable to keep track of my inventory

I was:

17. able to get the information I needed

1

2

3

4

5

unable to get the information I needed

18. able to carry out the actions I wanted

1

2

3

4

5

unable to carry out the actions I wanted

19. able to get useful online help about operating the game

1

2

3

4

5

unable to get useful online help about operating the game

The game:

20. had a clear goal

1

2

3

4

5

did not have a clear goal

I had:

21. too little control over my progress

1

2

3

4

5

sufficient control over my progress

I was:

22. able to develop and implement strategies

1

2

3

4

5

not able to develop and implement strategies

The game was:

23. too simple

1

2

3

4

5

too complex

24. too difficult

1

2

3

4

5

too easy

After awhile the game:

25. lost its challenge

1

2

3

4

5

remained challenging

The market research available in the game was:

26. useless

1

2

3

4

5

helpful

The tutor advice that was available was:

27. informative and useful

1

2

3

4

5

vague and useless

The actions I took and strategies I implemented:

28. had the impact that I anticipated

1

2

3

4

5

did not have the impact that I anticipated

The simulation of owning a business felt:

29. superficial / fake

1

2

3

4

5

real / tangible

There was:

30. to little detail in the game

1

2

3

4

5

too much detail in the game

The game was:

31. visually entertaining

1

2

3

4

5

visually dull

There was:

32. enough graphic detail

1

2

3

4

5

too little graphic detail

Being able to visit other stores and talk to other players was:

33. entertaining

1

2

3

4

5

dull

34. informative

1

2

3

4

5

distracting

The forecasting tool was:

35. informative and useful

1

2

3

4

5

confusing and useless

The game:

36. remained surprising

1

2

3

4

5

became predictable

I:

37. liked the concept of the game

1

2

3

4

5

disliked the concept of the game

38. learned something from the game

1

2

3

4

5

did not learn anything from the game

The game was:

39. fun

1

2

3

4

5

not fun

I would:

40. recommend this game to a friend

1

2

3

4

5

not recommend this game to a friend